Local SEO Tips & Tricks Checklist for Small Businesses

Simple, non-technical actions to boost your Google Business Profile & website visibility

Every small business wants more visibility on Google — but most don’t know where to start. This downloadable checklist gives you 18 simple, high-impact local SEO actions you can take right away to improve your Google Business Profile, increase your local rankings, and stand out from competitors. No coding, no complicated tools, and no technical SEO knowledge required. Just quick wins anyone can implement.

Inside, you’ll find easy step-by-step tips pulled directly from real-world SEO results. You’ll learn how adding one word in ALL CAPS to your website title tag can increase click-through rates, why hitting the magic number of 10 reviews can boost your rankings, how to create local service-area pages that Google loves, and why even tiny formatting choices—like adding parentheses to your phone number—can help you show up correctly in AI search results. The checklist also includes monthly content ideas, simple GBP posting guidance, how to use fresh photos and videos, and small on-site tweaks that create trust and drive more calls and website visits. All of the items inside are designed for beginners and take just minutes to complete.

From updating your hours for “open now” searches to adding local FAQs, social proof, and irresistible offers, this checklist gives you the complete roadmap for building local visibility without hiring an agency. It’s perfect for service businesses, small retailers, solopreneurs, and local professionals who want more customers from Google but don’t know where to begin. A full disclaimer from 84 Ventures, LLC is included on the final page.

Perfect For:

• Local service providers
• Small brick-and-mortar businesses
• New business owners
• Anyone trying to improve their Google visibility
• DIY marketers & entrepreneurs

What You’ll Learn:

• Easy ways to improve your website title tags
• How to get the ranking boost at 10+ reviews
• How to create high-value service area pages
• Simple tricks to win more “near me” searches
• How to optimize hours, categories, and FAQs
• The best non-technical actions for daily and monthly SEO
• Exactly what to add to your homepage to build trust fast

If you want fast, beginner-friendly wins that actually move the needle for your local business, this checklist is the easiest place to start.